Asian Americans voters are America’s fastest growing population of voters, growing from 1.6% of registered voters in 1996 to 3.4% in 2012. Not only are we a sizable share of the electorate but we often cast our ballots as a unified voting bloc: in 2008 and 2012, nearly three quarters of voters cast their ballot for President Barack Obama in the general election, and in many states, Asian American votes might well have swung the election outcome.
Despite the Asian American community’s strong turnout for a Democratic candidate in the last two general presidential elections, the Asian American electorate is also unique in that it remains uncommitted to either of this country’s two major political parties. In California, for example, one fifth of Asian American voters describe themselves as politically unaffiliated despite their typically left-leaning politics, and in Texas, Asian American voters are equally divided between Democrats, Republicans, and unaffiliated voters. These electorate characteristics have led many politicos to speculate that the Asian American vote may be a “persuadable” electorate, amenable to being wooed and won by either party.